What’s new in Google Play and Android

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October 2024
The latest from Google Play
The latest updates to power your business on Google Play
Grow your audience, boost engagement, and optimize revenue with our latest updates for your apps and games.
Learn more
Google Play and Android policy deadlines
Deadlines in January 2025
SafetyNet Attestation will be turned off. This is a timeline extension from June 2024 to January 2025.
The Child Safety Standards policy requires social and dating apps to follow specific standards and self-certify compliance on Play Console before publishing.
See more deadlines
Latest policy updates
Latest policy updates
We regularly update our policies to keep Google Play a safe and trustworthy platform. For a quick overview of the latest changes, watch our latest PolicyBytes video.
Watch now
What’s new in Play & Android
Gemini Nano
Announcing Gemini Nano experimental access
Sign up to start experimenting with Gemini Nano on Android devices. Initially, you get access to features for text-to-text prompts on Pixel 9 series devices, with more features and devices coming.
Read more
The Latest from Google Play
A look back at Q3
In case you missed it, get the scoop on how Google Play is becoming more than a store with new collections, more curated content, exclusive rewards, and more.
Learn more
Google Play Academy
Target inactive users with custom store listings to win them back
Win back inactive users with custom store listings
This course, part of the Google Play Store Listing certificate, explores strategies for targeting inactive users with tailored messaging to reignite their interest in your app.
Start course
#WeArePlay
#WeArePlay: Michael and Shalom from the USA
#WeArePlay: Meet Michael and Shalom from the USA
Michael and Shalom’s app Nkenne provides a fun and easy way to learn African languages, such as Igbo and Yoruba, helping people connect with their culture.
Watch now
News & updates
Register your SDK on SDK Console
Register your SDK on SDK Console
Improve the performance, quality, and security of your SDKs with unique insights, crash reporting, and the ability to communicate with app developers.
Go to SDK Console
Accelerate your app growth strategy with Google AdMob
Unlock your app's earning potential with AdMob
Join AdMob experts for our webinar on November 14 and discover if AdMob is a good fit for your app. Register to attend and get the on-demand recording.
Register now
Save the date for Firebase Demo Day ‘24
Save the date for Firebase Demo Day ‘24
See how you can build and run modern, AI-powered app experiences users love with Firebase. Join the Firebase team on November 19 for a virtual showcase of short, actionable demos.
Save the date
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